Execute A Captivating OOH Ad With 3D Anamorphic LED Billboards In Malaysia
Do you remember watching an adorable 3D animation ad on the massive screen in Bukit Bintang? Well, that is a 3D anamorphic LED billboard. And yes, we have our very own anamorphic billboard in Malaysia! 3D anamorphic ads are effective for out-of-home (OOH) advertising because they create an eye-catching and immersive visual experience that engages passersby.
If you are interested in executing a captivating 3D ad, Firstboard, your outdoor media specialist is always ready to help you.
How To Make It Powerful?
A 3D Anamorphic ad is a great tool to use if you want to capture your passersby's attention. If you are interested in promoting your brand or products using 3D Anamorphic ads on billboards, it is crucial to consider several key elements to create a powerful and impactful ad.
Key Takeaways
Visuals
Remember, the success of a 3D animation hinges on its visual quality. Human brains are somehow wired to pay attention to visuals. Be sure to add bold and striking colors that resonate with your brand colors. Make sure your visuals represent the emotions you want to juice out of the audience.
Locations
Choosing the right location is critical for a powerful 3D anamorphic OOH ad. Select high-traffic areas with a high visibility quotient to maximize the impact. The chosen location should complement the ad's message, and the perspective from which the ad is viewed should be carefully planned to create the desired optical illusion. Remember that the surrounding environment should not obstruct the viewing angle.
Luckily for you, we have two anamorphic billboards in Malaysia, which are in Pavilion Bukit Bintang and next to KLCC near Jalan Ampang. All you have to do is contact us and get your quotation.
Surprise Elements
One way to leave a lasting impression on the audience is by inserting a surprise element in your 3D anamorphic ad. That is a literal game-changer! Your surprise elements can include interactive components, unexpected motion effects, or even clues to hidden gift items around the area! This will create curiosity in the viewers' minds and will make them take a photo or video to share it online or with their friends.
Simplicity
To create a compelling 3D anamorphic ad, you have to balance complexity and simplicity. Complex designs may be confusing to the audience or lessen the effect of the illusion. Make sure the optical effect stays the main focus and keeps the ad's message concise. A more memorable experience and easy comprehension are made possible by simple design.
Call To Action
A strong call to action should be included in every OOH ad. Give the viewers instructions on what to do after drawing their attention with the 3D anamorphic effect. Make sure the call to action is clear and simple to understand, regardless of the medium—visiting a nearby store, scanning a QR code, or visiting a website. Ads that have a strong call to action are guaranteed to make an impression and produce real results.
3D anamorphic ads are a potent tool in OOH marketing. To make your OOH campaign even more powerful, be sure to consider these factors for your billboard advertising. When all of these elements align, your 3D anamorphic ad will be a memorable one and perform exceptionally well in the field of OOH advertising.
Need further assistance? Get in touch with our team today!
Image credits: RenderThat, ASBMB Today, The Goss Agency Inc., Quora, Marketing-Interactive