27/12/2023 by A. Durga Devi

Exploring the feasibility of Programmatic Digital Out-Of-Home (pDOOH) advertising in Malaysia. Analyzing market trends, technological infrastructure, and advertiser adoption to assess the practicality of implementing automated, data-driven campaigns in th

27/12/2023 by A. Durga Devi

Discover the ideal billboard placements for financial industries in Malaysia, exploring strategic locations to maximize visibility and target relevant demographics. Uncover key insights for effective outdoor advertising in the Malaysian financial sector.

27/12/2023 by A. Durga Devi

Have you ever wondered how to get approval from Dewan Bahasa & Pustaka (DBP) to display your advertisement? Or are you planning to do one but not sure where to start? No worries we got your back! In this article we will guide you to get approval of Dewan

08/12/2023 by A. Durga Devi

Explore the world of Programmatic Digital Out-of-Home (pDOOH) advertising! Learn how this automated approach revolutionizes DOOH by efficiently connecting advertisers with prime spaces. Uncover the simple steps from inventory availability to dynamic conte

07/12/2023 by A. Durga Devi

Discover the power of billboard advertising in 2023! Engage 65% of consumers with eye-catching designs. Explore static, digital, and mobile billboards. Dive into trends like Augmented Reality, Guerrilla, Transit, and Street Furniture Advertising. Stand ou

06/12/2023 by Thurgahshiny Gunasegaran

Sustainable advertising is the future of Out-Of-Home (OOH) Marketing, highlighting eco-friendly innovations. Discover how businesses are embracing environmentally conscious strategies to create impactful and responsible campaigns for a greener tomorrow.

06/12/2023 by Arrisa Zaini

Elevate your brand with strategic advertising to effectively reach your target audience.

29/11/2023 by Thurgahshiny Gunasegaran

A throwback to the Barbie movie's Out-Of-Home (OOH) marketing campaigns that ended with theatres into a Pink Sea!

28/11/2023 by Arrisa Zaini

The Las Vegas Sphere is an impressive OOH (out-of-home) marketing initiative that utilises cutting-edge technology. Discover how this innovative advertising approach is transforming the marketing landscape.