18/10/2024 by Nur Aishah

Struggling to know where to put your billboard advertisement? Location research is all about strategizing your ad so that your campaign reaches the right target with the optimum cost!

26/06/2024 by Arrisa Sufia

Struggling to find out the estimated cost of billboards in your state? This article will reveal the estimated monthly cost for each Malaysian state.

24/06/2024 by Arrisa Sufia

OOH Malaysia has been always been a stable growth throughout the years. With COVID-19 hitting it hard, Firstboard's research shows that the OOH might be coming back to life in a new way.

19/06/2024 by Arrisa Sufia

Malaysia offers a pool of opportunities, but advertising OOH here can be more complex than it seems for international brands. Let's clear up how to navigate advertising in Malaysia.

05/06/2024 by Yeo Gib Son

Explore how transit advertising are revolutionizing Malaysia’s marketing strategies with cost-effective, high-visibility campaigns. Read now to know how transit advertising can be a game-changer for your business.

27/12/2023 by A. Durga Devi

Exploring the feasibility of Programmatic Digital Out-Of-Home (pDOOH) advertising in Malaysia. Analyzing market trends, technological infrastructure, and advertiser adoption to assess the practicality of implementing automated, data-driven campaigns in th

27/12/2023 by A. Durga Devi

Discover the ideal billboard placements for financial industries in Malaysia, exploring strategic locations to maximize visibility and target relevant demographics. Uncover key insights for effective outdoor advertising in the Malaysian financial sector.

27/12/2023 by A. Durga Devi

Have you ever wondered how to get approval from Dewan Bahasa & Pustaka (DBP) to display your advertisement? Or are you planning to do one but not sure where to start? No worries we got your back! In this article we will guide you to get approval of Dewan

08/12/2023 by A. Durga Devi

Explore the world of Programmatic Digital Out-of-Home (pDOOH) advertising! Learn how this automated approach revolutionizes DOOH by efficiently connecting advertisers with prime spaces. Uncover the simple steps from inventory availability to dynamic conte